Creating together!

The best scenario is written by satisfied team and demanding clients. Let's do it!

Join the biggest film festival in the Baltics, visited by over 100,000 viewers each year. The Kino Pavasaris brand is recognized by 9 out of 10 people living in Lithuania*.

Our viewers are united in their passion for excellent cinema. That is why we select a compelling programme, announce it in creative and innovative ways, adding meaningful events to enhance the viewing experience. Through this, we create a unique and lasting relationship with the audience. Our existing and potential sponsors are no exception. We regard them as partners, combining their values with those of the festival and viewer expectations. This helps us create a distinct partnership scenario each time.

*2019 HAVAS MEDIA research data.

FESTIVAL RESULTS

PARTNERSHIP BENEFITS

Value for you brand

The brand value we create for our partners is not limited to promoting awareness. Our team of professionals can help your business reach new audiences, offer them remarkable experiences, and even change consumer attitudes towards your brand. Helping you remain visible is the most important task.

Value for your clients

We are pleased that many of our partners include their clients in the activities organized by Kino Pavasaris, offering them additional value and experiences. Excellent film events are a good opportunity to revive old relationships and start new ones.

Brand synergy

Over 25 years, the festival earned recognition as a distinct and notably professional cultural brand in Lithuania. Synergy with the Kino Pavasaris brand is an opportunity to define yourself, communicate your values and qualitatively (creatively) add to your advertising content in order to achieve marketing goals.

Value for your employees

Partnership with the festival also makes your employees happy. Films, captivating events and partnership with a high-caliber cultural event promotes good emotions, lends activities meaning and positively affects the work environment.

FESTIVAL AUDIENCE

84% female / 16% male
39% 25-35 years old
80% with a university degree
57% earn median or high income
29% engaged before start of ticket sales
10% first-time viewers / 40% second- or third-time viewers

*KANTAR research data, 2019/2020

EXAMPLES OF FESTIVAL SPONSORSHIP

ERGO

Brand visibility and image

ERGO Film Club, TV Studio / Film Advisor – helping viewers decide on a film / Insurance against films that viewers did not enjoy / Collecting contacts

PERGALĖ

Product presentation

Presentation of legendary limited-edition candy / Handing out candy before screenings, activations / Exclusive evening for the presentation of sponsored Masters film programme and limited-edition candy

TELIA

Brand visibility and image

Name and decor of the largest auditorium in the movie theater / Interactive phone activation before screenings / VOD communication

“RAUDONŲ PLYTŲ” CRAFT BEER

Product presentation

Limited edition festival beer / Bar in the festival recreation zone / Event for product presentation

SORAINEN

B2C / B2B / B2E

Special private events for employees, clients, alumni / Employee motivation / Maintaining and renewing relationships with private and business clients

AUGA

Brand visibility and image

Partner of the programme “Films that help you grow” / Partner of discussions about sustainability and ecology / Product presentation and tasting

SWEDBANK

Summer project sponsorship

National integration / Inclusion of company subdivisions / Gifting communities with special screenings / Long-term visibility

AKROPOLIS

New auditoriums

Special 2 for 1 ticket offer / Audience participation / Returning shopping mall visitors

AIR BALTIC

Brand visibility and collecting contacts for marketing purposes

Partner and prize founder for the audience award / Designated area with a promo team / Collecting contacts

Let’s write our partnership scenarios together.

AWARDS

PR IMPACT AWARDS 2021

Gold / Event PR / Hotel Vacation with KINO PAVASARIS. Check-in for for Movie night. Partners “Go Vilnius” and “Hotel PACAI.
Bronze / Sponsorship campaign / Cinema Bookshelf - Book hall. Partner “Baltos lankos”.

CREATIVITY FESTIVAL “ADC LITHUANIA 2020”

Silver / Events / Hotel Vacation with KINO PAVASARIS. Check-in for for Movie night. Partners “Go Vilnius” and “Hotel PACAI.

PR IMPACT AWARDS 2020

Gold / Sponsorship campaign / ERGO Film Advisor activation and ticket insurance against unforeseen circumstances
Gold / Influencers’ and viral communication campaign / #festivalisnamuose (festival at home) campaign
Gold / Event PR / AEROCINEMA / partners: Rimi, Go Vilnius and Vilnius Airport
Silver / Innovation in Communication / “Catch the Ticket” game on JCDecaux Lithuania digital screens
Bronze / Sponsorship campaign / 1000 festival gift sets / partners: ERGO, Pergalė, Audimas, Auga, “Lietuvos paštas”

CREATIVITY FESTIVAL “ADC LITHUANIA 2020”